Local SEO
SEO is applicable to sites of all sizes, including those that rank in local organic results (known as the local 3-pack) that are typically triggered by “near me” searches.These results are primarily driven by a presence in local listings (including Google Business Profile, Bing, Apple Maps and more), optimal site performance and content that makes your company stand out against other local businesses in your area.
Get a Quote for Local SEO
Who Can Use a Local SEO Strategy?
Any small, locally focused business struggling with their visibility and traffic coming from Google can benefit from a local SEO program. Local SEO simply refers to the map listings in Google and improving the visibility of your profile for keywords related to your products and services.
Take a minute to search the most relevant terms related to your business and see where you rank. If you find yourself on the 3rd page of results or beyond, you’ll want to focus on working on a localized marketing plan.
Did You Know?
Getting It Right With Local Search Engine Optimization
Local SEO & A Technically Proficient Site
Our approach begins with a technical overview of your website. Most small-to-midsized business websites are built on WordPress or a similar content management system, which contain a lot of out-of-the-box functionality that can easily be improved for SEO.
We take an in-depth look at your pages, the site’s speed and identify any areas that could pose issues to a search engine crawling your site.
Competition & Content
With a solid technical foundation, we turn to the competition to size up the opportunity. After taking a look at the local SERPs (search engine result pages), reviewing your competitors’ strategies and identifying new areas of opportunity, we create a content strategy to implement on your site.
With well-rounded content covering all of the topics relevant to your site and physical location, you’ll be putting your best foot forward for search engines and your customers. We also establish a blog and can create a monthly content development plan to ensure your content is always new and fresh for your visitors (as well as search engines).
An Optimized Google Business Profile
A well-crafted Google Business Profile is critical for a local SEO campaign. It gives potential customers the information they need to decide if your business is right for them, including reviews about your business. We get your information listed accurately, ensure all details are correct, and update any necessary information on an ongoing basis.
Start with a fully optimized profile your customers can interact with.
Citations & Directory Listings
With a Google Business Profile set up, we begin publishing citations and directory information about your business. We list the business on relevant websites, including Yelp, Foursquare, the Chamber of Commerce, YellowPages, and more. This helps ensure that Google has the most accurate information about your business in its search results.
We follow a strict Name, Address and Phone (NAP) format and keep the information updated for consistency and better rankings.
Why You Need To Invest In Local SEO Solutions
"Near me" searches have seen a five-fold increase in the last few years
Increase website traffic, get more calls, and earn more local conversions
Use local SEO insights to understand your target audience better and generate more conversions
"Near me" searches have seen a five-fold increase in the last few years
Increase website traffic, get more calls, and earn more local conversions
Use local SEO insights to understand your target audience better and generate more conversions
"Near me" searches have seen a five-fold increase in the last few years
Increase website traffic, get more calls, and earn more local conversions
Use local SEO insights to understand your target audience better and generate more conversions
86% of customers use the internet to find local businesses
Outrank local competitors in search results and make your business the go-to choice in your vicinity
Improve your rankings for local keywords, not just broad, generic phrases that fail to yield conversion
86% of customers use the internet to find local businesses
Outrank local competitors in search results and make your business the go-to choice in your vicinity
Improve your rankings for local keywords, not just broad, generic phrases that fail to yield conversion
86% of customers use the internet to find local businesses
Outrank local competitors in search results and make your business the go-to choice in your vicinity
Improve your rankings for local keywords, not just broad, generic phrases that fail to yield conversion
Enhance your online visibility in local search results by securing a spot in Google's coveted Local 3-Pack
Earn more online reviews, build greater audience trust, and strengthen your brand identity
Attract local traffic and increase voice searches by optimizing your content with long-tail keywords
Enhance your online visibility in local search results by securing a spot in Google's coveted Local 3-Pack
Earn more online reviews, build greater audience trust, and strengthen your brand identity
Attract local traffic and increase voice searches by optimizing your content with long-tail keywords
Enhance your online visibility in local search results by securing a spot in Google's coveted Local 3-Pack
Earn more online reviews, build greater audience trust, and strengthen your brand identity
Attract local traffic and increase voice searches by optimizing your content with long-tail keywords
Tracking Progress & Results
Search engine optimization is all about growing the most important KPIs for your business. This could mean improving brand recognition, traffic for new products and services or revenue for those products and services.
Every client we work with has a unique set of goals and challenges that we take the time to understand to be able to provide the best results possible. SEO requires patience and commitment, but it can substantially change your bottom line.